Dubai Shopping Festival

Art direction for Dubai Shopping Festival X etisalat by e& - a strategic partnership for Dubai’s biggest annual shopping festival for the year 2022-23. The design sees a prominent use of red - etisalat’s brand color, balanced with other telecom elements.

Motion Video

Credits

Associate Creative Director (Art) - Fady
Associate Creative Director (Copy) - Siddharth Joglekar
Senior Designer - Bharat Kuradia

International Money Transfer

Creative visualization for e& money. The circle shape around the model highlights the ‘0’ transfer fee benefit across the globe,
supported by other icons like notes, $, tick and home, keeping the brand colors in place.

Back to School

Designed digital creatives for Etisalat by e&’s back to school campaign for the year 2023. The layout and design uses brand color red
and a refreshing orange, along with school elements and small illustrations to amplify the back to school theme.

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